BRAND USAGE: EXAMINING LOYALTY, CONGRUENCY, AND SELF EXPRESSIVENESS AS DETERMINANTS OF EMOTIONAL ATTACHMENT. International Journal of Social Sciences Bulletin, [S. l.], v. 3, n. 5, p. 419–427, 2025. Disponível em: https://theijssb.com/index.php/IJSSB/article/view/676.. Acesso em: 18 may. 2025.